Corporate Partners
TLM Racing's owners are business people. We own businesses outside of our motorsports team that have to utilize mass media advertising, so we do understand that each and every marketing and advertising dollar you and your company spend has to produce results!
TLM Racing would be naive to think that simply placing decals on our cars will immediately sell more products or services or dramatically increase your company's brand awareness by backing a regional racing team.
With all the above in mind, TLM Racing has designed our Corporate Partnership Programs with a very simple objective and goal. We create opportunities to deploy our race team, branded with your company's name, to other non-race related events creating a unique, impacting, and exciting addition to your company's marketing and advertising campaigns.
Some examples of our unique Partnership offerings for the 2009 Championship Series season:
#1 - Our Corporate Partners will have the option of having "Your company's branded Race Team and all other branded assets" present in Thunder Alley at the Toronto Grand Prix in July...think 100,000+ branding images for 1/10th the cost of traditional mass media to a targeted demographic
#2 - Our Corporate Partners will have the option of having "Your company's branded Race Team and all branded assets" at any off-track, onsite locations, such as trade shows, charity functions, golf tournaments, National or Regional sales meetings or team building functions.
#3 - Our Primary Corporate Partners will have the option of actually "Driving our Cars" early fall of 2009. Yes, your company can bring out 10 people, whether customers or top performers, and enjoy a full day of race car driving training, lots of seat time and a full breakfast and BBQ lunch. Each participant would receive a custom designed crew shirt and hat with your company's branding...their smiles during and after this exciting event will last a very long time!
#4 - Our Corporate Partners can align their involvement with TLM Racing and their charity of choice. Using TLM's racing activities on track, our Corporate Partners can create a pledge drive to which their employees can acquire pledges based on the number of laps run by each driver with a bonus component from the pledgees if any TLM Driver places 1,2, or 3 on the podiums as the season progresses.
The above are only a few examples of the flexibility TLM Racing has once you have branded our assets. Our cars, drivers, and all other assets are versatile and mobile, thus, there are many ways to deploy them to enhance your company image...
Motorsports evokes an emotion from the general public; it is exciting, thrilling, full of mystique, and most important, especially with open wheel formula style cars, carries a very technical and high-end perception of quality and performance. To align your company's products and services with all those emotions that motorsports generates can and will make a direct connection to your target customers and market.
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